Categories
Social media

How to create ‘dark Moments’ on Twitter

Back in 2011, Apple joined Twitter. Not that you’d know about it, mind, as they’ve famously never tweeted. Or have they?

Categories
Digital marketing

The online resources I use for digital marketing

This is a list of the tools I’ve found useful over the years, as well as any new ones that I can see being useful in digital marketing. Most will be free, but there may be one or two that have paid-for features. I’ll mention this where appropriate. All links are in alphabetical order.

Categories
Social media

2 ways to use private social media accounts in your marketing

I know what you’re thinking: how can private accounts be of any use to me? After all, as marketers we want the world and its dog to see our efforts — and rightly so. But there are a couple of uses for private accounts that you may not have thought of.